How to Know What to Charge as a New Freelance Copywriter
Perhaps one of the most common questions I’m asked as someone who works in the “biz” as they call it (actually, I don’t know anyone who calls it that), people always want to know...
Author: Leonard David Raymundo
Mind Games: Incorporating Psychology in Your Copywriting
Ask most people if playing mind games is a bad thing, and they’ll say yes. Tricking people’s minds into creating an emotional connection with a product might seem morally ambiguous at first, until you...
The Worst Reasons to Become a Copywriter
The title of copywriter can be attractive to anyone with a passion for writing. Getting paid to do what you love, no matter what it is that you’re actually writing, can be incredibly rewarding....
Why Good Writing Shouldn’t Be Limited To Just Writers
Anyone can be a good writer. And it’s not as difficult as one might think. Yet so many people, including those in high positions of influence, seem to fail at grasping the basics of...
Email Copywriting: Making an Online Impression
With technology now being the core method of communication in today’s world, email etiquette has become an essential aspect of business. While practicing brevity is appropriate from time to time, there are situations that...
What it Means to Work Alone as a Copywriter
Whether you consider yourself a people person or not, working alongside others is something that will occupy nearly all your time as a copywriter, but also as a working professional. Collaborative projects are quite...
How Newspapers Have Survived in the Digital Age
It is no secret that the outlook for the traditional American newspaper is looking undeniably grim. Sales of physical papers are down, newspaper publishers are shutting their doors, membership to renowned newspaper associations like...
How to Get the Most Out of Freelancing
Freelance seems like the perfect dream job, but becoming a freelance worker is not easy or carefree as it might seem on the surface. Regardless of what one might read in the thousands upon...
How Social Media Changed Marketing
There’s no denying that social media is an everyday part of our lives, and has since become an essential tool for businesses all over the world. While some might argue that social media prevents...
Digital Writing in Education
The term “writing” has taken on an entirely new meaning now that we are deep in the age of technology. It’s pretty much “typing” at this point, but that is in no way belittling...